Tip 1: Make sure your value proposition is clear
Tip 2: Immerse yourself in what employees consider important
Today’s employees have different priorities than they did a couple of years ago. Today’s generation focuses on achieving a good work-life balance for example. In addition, people want to work somewhere that is happy and positive, where they can meet nice people and make friends, and belong to a company that they can be proud of.
The new generation of talent is also looking for meaning. They want to do things that are good for the environment, society and people as a whole. They want to have a positive impact and add value, and play an important role in the company that they work.
Employees also find it important to be given opportunities to improve their personal and professional skills and craftsmanship. They want to develop further through coaching, training and education, so facilitating training opportunities, such as through an online learning platform like SkillsTown, is very important.
So, think about how you can satisfy these desires. It will show that you care, and will go a long way in recruiting and retaining the best talent possible.
Tip 3: Know your identity
When you start looking for new hires, know exactly what it is that you’re after. Internal discussions with employees, managers and HR can often lead to some great ideas and results.
You also need to know the identity of your organisation and what you stand for. In short, who are you? What culture prevails, and what mindset, skills and knowledge do your employees need to be successful within your company? Live this every day, and communicate it inward and outward, so that current employees can identify with it and new recruits are attracted by it. And make sure that your onboarding process epitomises and communicates this identity from the get-go.